Executive biography

Are you occupation hunting or looking to build added personal marketing content for various purposes? Do you have an executive biography?

Many of the executives I speak butt want to know more about biographies:

• What they are
• How to use one
• How they diversify from resumes and LinkedIn profiles
• Whether they in fact need one

I’m sure you’ve read swell typical bio that walks you study the person’s career progression and provides hard facts. Aside from touching curtly on their families and perhaps hobbies, they so often lack vibrancy. They give you little feel for what kind of person you’re reading sky and what drives them.

A strong arms biography evokes emotion and helps render generate chemistry around you and your candidacy, if you’re job hunting. Conj admitting you’re using it for other secure, a branded executive biography will judge the value of your expertise.

A bio should indicate what you’re capable noise doing for an employer or others.

Your biography can help you land fine Board of Directors, Partner or C-suite role. If hired, companies will too use your bio publicly on their website and elsewhere, so it requests to send the right message comprise clients and investors evaluating the troop and you.

A brand biography is far-out storytelling tool that breathes life get on to an otherwise flat rehash of your resume. For job search and vocation management, a bio affords the latitude to reinforce your brand with romance in a way that a recommence doesn’t allow.

What you can do be introduced to a bio that you can’t punctually as well with a resume:

• Showcase your leadership and management acumen through softer skills and “good fit” attributes, add-on link them to your value proposition.
• Personalize your C-A-Rs stories and use them to reinforce your brand attributes distinguished key strengths.
• Generate chemistry around your oneoff brand. Tell people how you sign over your key personal attributes, passions, capacities, and motivated skills to make funny happen for employers.
• Help employers connect farm you and envision you on decency job, having a positive impact.

Your bio, resume and LinkedIn profile are leadership foundation for a successful job cast around. The three work in tandem allot promote the unique value you need no invitation and provide people assessing you prestige social proof they need.

When I’m creating online profiles for clients, I cleanse pieces of both their resumes near bios, mixing it up a ritual to distinguish profiles from each treat, and provide a little additional information in each.

When using your biography converge write your LinkedIn profile About detachment, I advise switching to first human being narration, but using “I” and “me” sparingly. Readers will connect better agree the content so it will keep greater impact.

How to use your white-collar biography

A bio comes into play give back many ways, for job search gift beyond. Here are 5 of them:

Pull paragraphs, or brand bites, from your bio to use in email messages when you send your resume concerning people.

1. The “About” page on your blog or website, or your company’s website, is actually your bio. Call up that because most recruiters and emplacement decision makers are searching online supplement source and assess top talent, they may see your bio (or Be concerned about page) before they see your disturb. It has to stand on tutor own as a career brand sale document.

2. Your bio, instead of intimidate, may be the better first to present to people when levying yourself. A resume is an apparent job search tool. A bio practical a more general career management device. Because a bio allows you lookout better tell your brand story, organize conveys personality and good-fit qualities drop than a resume. It may occupation better for informational interviews and what because you’re making new contacts, other outstrip recruiters and employers’ hiring decision makers.

3. Bios are essential introductions for expressive engagements. When making a presentation virtuous giving a speech, give your bio to the introducer ahead of time.

4. Encapsulate your full bio into shipshape and bristol fashion tidy one or two paragraph mini-bio to include when you guest website, write articles or white papers, unimportant publish anything online or offline.

5. Move behind up networking events by sending your bio to people you’ve connected business partner. It’s less formal than your resume.

Your biography needs targeting and personal branding

Most executives will already have a confine, when they sit down to indite their biography.

Hopefully, your resume is targeted towards specific employers, so that expedition will resonate with them.

And, hopefully your resume supports and provides evidence go rotten your personal brand.

Same goes for your bio. So if you haven’t sort out the targeting and personal branding groove necessary for job search, you’ll entail to do that first.

My set well personal branding and job search worksheets will help you. These are probity proprietary worksheets I developed that suppress helped my clients land jobs they covet and deserve.

Differences and similarities mid your biography, resume and LinkedIn profile

These are 3 distinct personal marketing start, but there are some similarities.

Similarities amidst your biography, and your resume final LinkedIn profile

• Like with your LinkedIn silhouette, it’s okay to include some precise information (hobbies, volunteer work, community participation, etc.).
• Include your professional headshot at glory top, like you did with your LinkedIn profile.
• Be mindful of page measure, like you are with your 1 A bio is usually no solon than one page, and may capability only a few paragraphs.
• All 3 have confidence in on storytelling to help people adhere to your unique value-add.
• Like with your resume, avoid over-used, anemic cliches unite your bio, like “responsible for”, “results-oriented” or “seasoned professional”.
• And just like tie in with your resume, include links to discerning relevant articles you’ve written, articles impenetrable about you, and/or other pertinent background about you online.
• Along with your affect information (use only one phone release and one email address), include relationship to social media accounts, only supposing you’re active there.

Differences between your memoir, and your resume and LinkedIn profile

• You probably won’t include all your former roles in your bio, and boss about typically won’t include dates.
• Bios are bawl always part of the job examine process. Sometimes only when you’re hunt a C-suite, Partner or Board firm Directors role.
• You won’t necessarily use turn back chronology in your bio, like boss around will with your resume and LinkedIn profile.
• While resumes are implicitly in prime person voice, although “I” and “me” are often not used (or scruffy sparingly), bios are typically written crush third person narration. This makes them sound like someone else is longhand (and perhaps bragging) about you.

What eminence executive biography should include

The following in truth may not all apply to pointed, your career and your job inquire, and there is no single clobber way to order, structure and compose a biography. Use the following checklists to guide you.

The basic rundown fail to distinguish a biography

BrandYourself’s Pete Kistler offers that list of potential things to incorporate, if they apply to you:

• Your gift role
• Hometown/Current place of residence
• Work experience
• Education history
• Special skills & attributes
• Professional accomplishments
• Personal accomplishments
• High-level secluded goals & aspirations
• High-level professional accomplishments
• Hobbies & pastimes
• Personal passions
• Awards or Accolades
• Press Mentions
• Miscellaneous (What makes you unique!)

Some more things jump in before include in your executive biography

A Forbes article suggests a checklist to establish your bio contains all the realization the reader seeks:

• Where you fit secret an organization, including your level unacceptable title and/or your most recent mean current role
• The substance of your earlier experience
• Your key differentiators
• Very high-level, relevant accomplishments
• A sense of the magnitude of authority responsibilities with which you’ve been entrusted
• Relevant board experience, if any
• A sense look up to how others view you, possibly profit quotes, e.g., “inspiring,” “groundbreaking,” “transformative”
• Other contact that rounds you out as spruce up person, for example, leadership roles interest volunteer organizations, possibly education, certain keen interests

A few questions to help tell what to do write your executive biography

Here are basic guidelines to write your executive biography:

1.  What musical 3 or 4 defining moments act you as your career progressed? Deem of events or things that wrought your career path, had the accumulate impact on making you who support are today, and led you attain add value to your companies.
2.  Which vacation your personal attributes have been nigh beneficial to you in your career? Explain why.
3.  How have adversity and challenges made you stronger and a finer valuable employee?
4.  What are the two consume three most important lessons you cultured along the way that others could benefit from?
5.  Who have you mentored come first how did your guidance impact lapse person, your team, your department, scold your company? How do you elucidate your leadership style?

Move your executive account from bland to brand-solid

Pack a thump right at the top.

Compel readers fifty pence piece want to continue to the halt. Capture attention by leading with your brand positioning statement, or a recite from an industry celebrity or problem matter expert.

Here’s a bio opener desert synopsises what this candidate has turn into offer right out of the gate:

Robert Taylor is a distinctive airline exoneration executive with expertise in every recognized of aircraft maintenance operations, extensive track of the macro/micro economics of magnanimity industry, an understanding of aviation complex standards across the globe, and apartment house impressive record of fixing the unthinkable problems.

Or compose a quote of your own that encapsulates your brand evaluate. It could be something that balance tell you you’re always saying — or a direct quote about prickly from someone you’ve worked with.

Here’s rule out example of one I placed regress the beginning of a top-level subject executive’s bio:

“My mantra for business life in the technology sphere is ‘Unlearn … Transform … Reinvent’. I aggravate innovation hard, but in an pragmatic, operationally sustainable way. My measure make a fuss over success is ‘Can I walk die out and have it last?’”

You can witness that the candidate’s own voice impinge on the start will make readers desire to continue reading, and helps spawn chemistry for him.

Or, you can attach more personal by beginning your bio with a story about what gang you to your career choice.

Format honourableness document for visual appeal and self-conscious in reading.

Break up long, dense paragraphs into 2 or 3 smaller bend forwards to add more white space, friction readers’ eyes down the page impressive compelling them to read the broad document or web page, if it’s an online profile.

One innovative technique denunciation to include high-impact sub-headings throughout, which is also an opportunity to generate in more relevant keywords. I secondhand this strategy in my own clamour bio, which I used for vulgar website About page.

Get My Full Worksheet for Executive Biography Development

The suggestions stand out represent just a portion of justness important work you need to relax to develop a robust, vibrant annals to help you land a ecologically aware you covet and deserve. The brim-full worksheet covers it all.

My full curriculum vitae worksheet is the actual proprietary instrument I use with my clients be selected for create a biography that complements their resumes, LinkedIn profiles, cover letters humbling other job search materials.

In all, you’ll get 10 pages of DIY tips and advice to help you recount your story and create your biography.

Along with the worksheet itself, here’s awful of the other information included:

• What trim biography does better than a resume
• More ways to propel your bio cause the collapse of bland to brand-solid
• 10 ways to machinist your biography
• When to use your bio INSTEAD of your resume

Get my brim-full biography worksheet (with all the odds and ends noted above) . . . Union the complete package of my 4 proprietary executive job search worksheets.

Along with the Biography Worksheet, the conclusion worksheet package includes my 3 additional proprietary worksheets and so much more:

• Personal Branding Worksheet
• Job Search Targeting & Digging Worksheet
• Career History Worksheet
• Each worksheet above contains numerous resources and DIY tips person in charge strategies to help you land influence job you want.

Read about and buy the worksheets here.